Priscilla B. Walker, President of Walker Innovations, Inc., is well known for her extensive career in the cable telecommunications industry. Drawing on her experience in working on a variety of marketing- and communications-related projects, she helps clients analyze and solve their most pressing problems. Among her most successful efforts are increasing revenues and customer satisfaction through branded packages of services, developing training programs and materials for customer contact staff, and writing a variety of customer communications.

Call Priscilla when you need help with marketing plans and creative materials, launching and repositioning Internet and digital services, developing web site content, and writing proposals for franchise authorities and other government programs.

Her many accomplishments were recognized when she was inducted into the Cable TV Pioneers organization in May 2000. Also, she was one of 22 women profiled in the book Modern Visionaries published by the Women in Cable and Telecommunications Foundation in 1999 as part of its 20th year celebration.

Starting her cable career with American Television and Communications Corp. (now part of Time Warner Cable), she served in a variety of positions. She created its in-house advertising agency and headed a department of 17 writers and support staff who produced 125 franchise proposals in three years.

Also at ATC, she held a senior corporate position to implement the company's successful decentralization. She worked in new business development to plan the company's approach to the competitive direct broadcast satellite (DBS) business. Priscilla served as the director of area marketing for ATC's system serving five Denver suburbs, growing the business from 24,000 to 30,000 customers in 18 months. She started her own marketing and communications company in 1989.

Priscilla is the author of the third edition of Milestones, A 50-year Chronology of Cable Television published by The National Cable Television Center and Museum in 1998. She also contributed to the textbook Telecommunications Management: Industry Structures and Planning Strategies written by Western Michigan University Professor Richard A. Gershon, Ph.D.

Priscilla served two terms as president of the Rocky Mountain Chapter of Women in Cable and was an officer and four-year executive committee member on WIC's national board. She was instrumental in developing the Cable Management Education Program in conjunction with the University of Denver. She continues to participate in case study development and course delivery for WIC&T/DU programs.

Her B.A. in Mass Communications is from the University of Denver.